From one-farmer, one-field smallholders to teams of growers overseeing vast hectares of crops, farmers are on every continent cultivating the crops that we find on our tables today. They are the heroes we need for a sustainable future. Their inspiring stories show the contribution they're making to reimagining sustainability and making agriculture a force for good with a positive real-world impact.

We’re proud to spotlight these heroes so you’ll have a chance to know them, celebrate them, and learn from them

Advancing agriculture for a sustainable world

Football is more than a game, it’s a way of thinking about the world. As a South American Regional Supporter of the FIFA World Cup Qatar 2022™, our One Goal is to use the undeniable power of the beautiful game to bring people together to put sustainable agriculture at the top of the global development agenda. We’re on a mission to showcase the positive contribution agriculture can make to tackle climate change as we transform the sector to meet society’s food needs today, without sacrificing those of tomorrow

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